Be a part of a revolutionary change At PMI, we've chosen to do something incredible. We're totally transforming our business and building our future on one clear purpose – to deliver a smoke-free future.
With huge change, comes huge opportunity. So, wherever you join us, you'll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly different directions.
Sales and Marketing at PMI feels like building a new business – but with the accumulated expertise of a global brand behind you. Bring us your curiosity and capacity to engage people and you can be part of the digital, onmi-channel team that's driving our huge commercial transformation.
If you're a forecaster and forward-thinker, you can make a huge impact, creating sales strategies across all markets. But, here, your innovation will do more than just improving sales. You're not persuading someone to savings account or try a new drinks brand.
Your day to day: Based on the defined annual commercial plan, The Marketing Brand Content Project Leader will be accountable for the strategic design and implementation of the marketing communication & channel strategy. Lead the deployment plan development and implementation across all channels and touchpoints (offline and online), in collaboration with HQ (Trade & Digital) and Deployment areas; Manage relationship and workflow with external marketing agencies, global trans-creation agency and local creative agencies to provide proper and clear briefings, and localize/develop the communication materials for online and offline channels; Continuously assess and monitor brand communications effectiveness to optimize awareness, acquisition & retention working closely with portfolio insights; Liaise with local Legal and External Affairs departments to check contents/initiatives. Guarantee the proper process in order to ensure the approvals. Content Project Leader will be responsible for managing and optimizing the campaign budget, ensuring efficient allocation of resources to maximize ROI and achieve strategic objectives.
Who we're looking for: Marketing, Business Administration, Communication, Advertising or similar graduate is required; Previous experience in Marketing area (+ 2 years) with global brands development is mandatory. Digital marketing knowledge is a plus Collaboration, team work, analytical, and excellent communication/presentation skills; MS Office knowledge; Advanced English (both written and verbal) is mandatory.
What we offer: Our success depends on our talented employees who come to work here every single day with a sense of purpose and an appetite for progress. Join PMI and you too can:
Seize the freedom to define your future and ours. We'll empower you to take risks, experiment and explore; Be part of an inclusive, diverse culture, where everyone's contribution is respected; collaborate with some of the world's best people and feel like you belong; Pursue your ambitions and develop your skills with a global business – our staggering size and scale provides endless opportunities to progress; Take pride in delivering our promise to society: to deliver a smoke-free future
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