Senior Marketing Manager

We need a marketing expert who has experience in successfully marketing B2B SaaS products for a start-up. The candidate should be a Marketing Analytics and Automation Specialist with a comprehensive understanding of digital marketing dynamics, analytics, and automation infrastructures. We have automation and a customer trail built out. We need help trying new and creative marketing strategies

Salary: 2500 USD monthly

Key Responsibilities:

1. Develop and execute content strategies that resonate with our B2B audience, focusing on quick, impactful communication
2. Create compelling use case stories and agile marketing campaigns across multiple social media platforms
3.
Implement and analyze marketing analytics to track campaign performance and user engagement
4. Design and manage community-building initiatives to foster user engagement and product adoption
5. Experiment with various marketing channels and tactics, quickly iterating based on performance data
6. Craft messaging that emphasizes our product's value proposition and encourages swift decision-making
7. Collaborate with the product team to ensure marketing efforts align with product updates and features

Qualifications:

- 3-5 years of experience in growth marketing, preferably in a B2B SaaS environment
- Strong understanding of product-led growth strategies and tactics
- Excellent content creation skills, with a portfolio demonstrating versatility across different formats and platforms
- Proficiency in social media marketing and community management
- Experience with marketing analytics tools and data-driven decision-making

- Familiarity with the startup ecosystem and agile marketing methodologies
- Creative problem-solver with a willingness to experiment and adapt quickly
- Strong communication skills and ability to work in a fast-paced, evolving environment

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