Our Client Our client is an education technology company that provides services to help universities grow and increase access to affordable, life-changing education.
Why our client is hiring for this position/mission They are bringing on a Senior Data Analyst to support its next phase of growth and help our marketing analytics team to create tools and models to perform large scale advanced analytics.
If you are excited to use insights to shape strategy, to dive deep into the tools, processes, and systems to democratize data and create a common source of truth, and to work in a cross-functional capacity, this role is for you.
Team You will report into Director of Data & Analytics.
Responsibilities: Create and maintain predictive retention/churn model using advanced analytics tools such as Python or R. Create and refine multi-channel attribution frameworks to accurately assess the contribution of different marketing channels to overall campaign success and customer journey analysis.
Maintain, optimize, and run existing predictive conversion model to assist in planning of business for future terms and years.
Conduct advanced statistical analyses and develop predictive models to inform business decisions.
Perform data cleansing and validation to ensure accuracy and completeness and troubleshoot and resolve issues in the data pipeline and infrastructure.
Collaborate with software developers and data scientists to optimize data architecture and ensure smooth data flows.
Collaborate with cross-functional teams (e.g., Marketing, Finance, Operations) to identify key performance metrics and develop data-driven solutions.
Requirements 4+ years of experience as a Data Analyst or in a data-driven role, with expertise in statistical analysis, predictive modeling, and visualization Proficiency in SQL, Python, R, or other programming languages for data manipulation and analysis Experience leading advanced analytics solutions and building predictive model (commercial/marketing mix models, forecast models, etc.)
Expert in advanced analytics who has a keen interest in extracting valuable data-driven insights Proficiency in one or more analytics and visualization tools (e.g., Looker, Tableau) Hands-on experience with cloud platforms (AWS, Azure, Google Cloud) and related data storage and processing tools.
Innovative problem-solver who leverages marketing analytics to support strategic decision-making and challenge the status quo Strategic and innovative thinker who can deliver results that are aligned to business goals and objectives Excellent written and oral communication and presentation skills Strong cross-functional collaborator and team player Growth-mindset, high accountability, operates with urgency, thrives in fast-paced environment Timezone -Overlap from 9 am to 1 pm PST and the rest of the day can be at any other time zone.
Recruitment Process 1 Screening (30 mins): Introductory call to assess basic fit and discuss the role.
2 - Technical Interview - 1 hour 3 - Cultural (30 min) Please notice that changes can happen.
Steps could be added/skipped depending on the candidate's performance/team's availability.
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