Welcome to Warner Bros. Discovery… the stuff dreams are made of. Who We Are… When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what's next…
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
Your New Role A key to growth is our ability to reach, engage and expand marketing campaigns with regional & local partners. We are now looking for a talented individual with a deep understanding of the entertainment business to drive the marketing strategy, working side by side with our partnership team. We work with a wide range of partnerships including global platforms, marketplaces, loyalty programs, Pay TV & ISP providers, leading fintech firms and global platforms (In-App-Purchase).
Partnerships are a key vertical for Max expansion in the region. We are always seeking to create ways to support and drive conversations about our titles and brand locally working with partners to develop common storytelling in cutting edge, creative ways. We are looking for a talented professional who enjoys managing and growing relationships with partners and is comfortable owning the full life cycle of partner marketing projects from end-to-end creative strategy to execution. The successful candidate will have a deep understanding of the entertainment industry, having worked and or interacted with digital roles/ teams.
As a key point of contact for marketing questions regarding Digital partnerships, the candidate will provide a critical alignment between business development, product, content, and brand marketing teams to achieve business goals in the region. To do so the Partner Marketing Director will work closely with several stakeholders internally and externally and ultimately be responsible for setting the marketing strategy, ensuring business objectives are met and extending our content story across a wide array of partner marketing efforts.
Your Role Accountabilities Lead and own the marketing relationship with Digital Max partners to boost growth, engagement, awareness across Latam.Team with Brand Marketing and coordinate wholesale linear efforts to increase authentication rates (linear HBO Pack Subscribers have access to Max with partners credentials).Work closely cross-functionally with Marketing, Product, Partnerships, Content, Public Relations, Legal and Creative services teams to identify opportunities to bring Max in the core of our partners marketing campaign and across their channels.Understand the potential and reach of media value offered by partnerships deals.Lead creatively Max content usage in partner campaigns, owning partner feedback loop and consumer-facing output.Bring alternative ideas/plans for win backs, save/retention offers, sampling, free trials and buy flows improvement opportunities.Engage with high quality standards to align point of sale materials (digital and OOH).Introduce new partners and their marketing teams to the Max brand and offer creative guidance, tools, and expertise to elevate creative output and inventive storytelling.Qualifications & Experiences At least 10 years of experience working in the digital space of the Entertainment/Content industry is essential (i.e. digital distributor, streaming, pay tv, telecommunication, movie studio, etc);Passionate about Entertainment, Technology, Arts, and Advertising.Capable of managing multiple time-sensitive projects simultaneously without the support of a large team, working both independently and in close collaboration with a wide variety of stakeholders;Impeccable track record of cultivating relationships and a deep level of respect with top brand and agency marketers and management.Team leadership skills both, locally and in different countries.Great communication and interpersonal skills.Fluency in English.How We Get Things Done… This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
Championing Inclusion at WBD Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, union status, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.
If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.
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