Hogarth is the Global Content Experience Company. Part of WPP, Hogarth partners with one in every two of the world's top 100 brands including Coca-Cola, Ford, Rolex, Nestlé, Mondelez and Dyson. With a breadth of experience across an extensive range of sectors, Hogarth offers the unrivaled ability to deliver relevant, engaging, and measurable content across all channels and media - both established and emerging.
The number of channels at our fingertips; the need for speed; and the drive for mass personalisation, all mean that brands need different solutions.
Our global team of over 6,000 craft and technology experts brings together creative, production and innovation to help clients navigate this exciting and ever-changing world of today's content experience.
Now offices are fully open we have embraced a hybrid working model, which allows our employees to split their time between the office and other locations, something we hope will provide everyone much more flexibility to their working week. The expectation is that working life at Hogarth will involve working from the office for about 50% of the time for most people. Please speak to the Talent Acquisition team to find out more information.
Responsibilities: Designing and implementing digital strategy as part of the company's broader business and marketing plans, building affinity and leading demand generation.Liaising with senior management to draw up, marketing innovation strategy set corporate goals and maximise budget value.Liaising with third parties like digital agencies and software vendors to optimise channels, lead gen, bidding and targeting strategies. Researching and analysing performance drivers to improve future campaign profitability/growth and contributing towards yearly marketing budgets, KPIs and sales forecasts Building and leading the digital team to plan, create and implement a comprehensive comms and social media strategy to increase reach, number of followers and engagement, and ultimately to drive revenue. Designing campaign, content and video strategies that transmit the organisation's goals and objectives together with the Marketing team. Upgrading the organisation's digital capabilities with key stakeholders, as well as implementing best practice social media and digital marketing trends for profitable growth. Planning and leading team building/recruitment strategies. Skills, Knowledge and Experience: 5+ digital experience with record of building online capability and innovating in pre-existing businesses with established marketing channels.A degree (or equivalent) in digital marketing or business studies and IDM or CIM certified ideal. Excellent knowledge of SEM, CMS and CRM management and eCommerce and MarTech innovation.You'll be confident at interpreting complex data and drawing out insights for business growth and optimization.Experience in implementing a growth plan to drive change and opportunities for collaboration within an organisation. Experience delivering KPIs, measurable output and financial results.Excellent project management, communication and people skills. Management experience in email marketing, social media, PPC display and retargeting campaigns.#LI-CP1 #LI-HYBRID
Diversity & Inclusion Hogarth is an equal-opportunity employer. That means we believe in creating a truly inclusive culture that values diversity, equity and inclusion for everyone through our ideas, our people, how we behave and how we conduct ourselves. We strive to recruit people from diverse backgrounds and support them to achieve long-term success. This not only makes Hogarth a better company and place to work, but an environment where everyone can give their point of view, experience connection, enjoy opportunity and feel a sense of belonging.
We welcome applications from everyone, regardless of race, ethnicity, religion or belief, gender, gender identity, age, national origin, marital status, military veteran status, genetic information, sexual orientation, or physical or mental disability. As part of our commitment to making our hiring processes as equitable as possible, we are currently rolling out a policy which ensures that hiring managers review CVs only after they have been processed through an automated anonymisation system. This aims to ensure that all candidates are considered for interview based solely on their experience and what they can bring to the role. The solution, provided by MeVitae, scans and redacts CVs to reduce potential reviewer bias.
We rely on legitimate interest as a legal basis for processing personal information under the GDPR for purposes of recruitment and applications for employment.
When you click the "Submit Application" button at the bottom of this page, this will send all the information you have added to Hogarth WW. Before you do this, we think it's a good idea to read through our Privacy st atement . This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.
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