Company Description
As the Key Account Specialist in On Premise you are responsible for driving both the current and future distribution and sales of our product portfolio at the respective Key Accounts in your local market/area.
You maximize business opportunities in a profitable way while developing long-term, mutually beneficial relationships with our top chained On Premise customers.
You build powerful strategies based on industry- and consumer insights to derive impactful measures which ensure a continuous development of our brand at each of your customers.
As a result you deliver business plan targets for sales and distribution for the On Premise channel.
Job Description
STRATEGY AND PLANNING Alignment with Key Account Manager on international strategy, guidelines and customers
Identification and mapping of the most relevant channels and customers (size and relevance) in the respective market and development of long term visions to drive vertical and horizontal distribution and sales
Close alignment with local Marketing on market-relevant industry- and consumer insights and national focus areas
Annual business planning for On Premise Key Accounts.
MANAGING KEY ACCOUNTS Maximization of existing customer performance via effective joint business planning
Acquisition of new customers from the relevant national universe
Negotiating win/win partnership agreements which add value to both Red Bull's and the customer's business
Collaborating with internal (other departments) to leverage business success
Ensuring executional excellence on account level by utilizing (cross-departmental) resources, such as Musketeer- and Consumer-Collecting teams.
Managing agreed budget forecast and spend for each account. Monitoring customer performance and margin against investment and taking corrective action where necessary.
TRACKING, ANALYZING AND REPORTING Measuring success by diligently tracking, analyzing and reporting on performance and areas of growth and opportunity
LEADING BY EXAMPLE Establishing and nurturing relationships with key stakeholders
Being a "Canbassador" and building affinity and understanding of the Red Bull brand and product within network
Delivering excellence with Red Bull`s premium brand image in all activities and execution
Qualifications
3+ years sales experience (beverage industry preferred)
Previous experience in Key Account Management (preferred)
Outstanding record of accomplishments in sales and trade marketing
Local language + business fluent English
Excellent verbal and written communication skills
Ability and skills to effectively sell and negotiate
Excellent presentation skills
Entrepreneurial approach and mindset
Solution and goal oriented
Analytical skills
Strong planning, prioritization and organizational ability
Proficient in MS office especially Excel and Power Point
Self-motivated and ability to work independently
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